Welcome to Bend The Trends!

A community created by style for style!

Vidhi, a dentist by profession with a passion for fashion once pondered over the question- “Why is the fashion industry elitist and seemingly out of reach and why do only the super rich enjoy the GUCCIS of the world? Does it always have to be so?” She soon got her answer- it was time to change the definition of fashion. So was born Bend The Trends. The journey of BTT began in 2017 when our ¬†founder, Vidhi Parekh started ¬†forming a Fashion Community that creates waves of style through pieces of fashion that could be old, could be new but have to be a show stopper and a head turner.

We built Bend The Trend from ground up because:
  • Your choices should never have to be few.
  • Unique fashion should be accessible and available to all who desire it.
  • BTT is Where lovers of colours, styles and cuts can become friends and share their love for style.

Does your sister’s or a friends’s wardrobe seem just a bit more fresh than yours? Wouldnt you love to wear that dress you saw that beautiful actress wear at the prestigious award show? Theres nothing stopping you now!

Don a preowned dress with pride or deck up daintily in the brand new suit.

Share a word here or cast a look there on Bend The Trends.

Lets celebrate the spirit of fashion as a whole, fashion that simply lets you be you without the boundries of reach and availability- Celebrate fashion at BTT

All the designs of Bend the Trends are personally curated by Vidhi. Fashion is all about having fun and Vidhi believes there is a fashionista in all of us. BTT wants to guide you to find your own personal style from the exquisite range the founder has personally selected. So check out our innovative product categories which are just as unique as the individual fashionista in each one of you – They offer much more than just fashion by enabling a wholesome shopping experience and value par excellence. Our obsession with authenticity, quality and convenience is the heart that keeps our movement beating and the spirit of fashion alive! Allow us to inspire you to set the tone for the season with high-quality preowned clothes at affordable price tags or a brand new purchase from the new category at the best price. Owning the best of brands has never been easier or more affordable. Let’s celebrate the spirit of fashion together at Bend The Trends. Join the movement, and let’s be the trend!